360 Subaru Video: I was the Producer, Director, Videographer and Editor for this video which is an excerpt from a series of videos that highlight the collision repair points of interest on some newer vehicles. This video was scripted in collaboration with Subject Matter Experts (SMEs), and designed to be informational content for a technical website of the company for which I work. For this video, I worked worked closely with the non-professional on-screen talent to deliver an authoritative performance. This video and others in the series were very well received by technicians in the field as an excellent quick-reference.
Aluminum Welding Training and Certification Video: I was the producer, Videographer and Editor for this informational video. It was designed to set participant expectations for a Welding Certification Event that my company was promoting. This video involved setting up a shoot, making sure the proper equipment and props were on hand, and required collaborating with 3 non-professional on-screen talents and a SME for technical accuracy. This was an impromptu shoot that was added to my already sizeable production workload. The video also required writing a script and working with the marketing department to brand the video as required. I also spearheaded the review process and fine tuned the video edit to make all stakeholders buy into the concept. The video was successful and it became part of the included reference materials for participants of the Training and Certification event.
Hendrick Collision Video: I was the Producer, and Editor for this promotional video highlighting a Gold Class collision repair shop. This required working with a marketing and sales SME to create a treatment and script. I also shot the video and capture the needed imagery, and then edited the video and ran it through the review process. This video was used as a recruitment tool into the Gold Class repair program at I-CAR. After launch, there was an double digit uptick in Gold Class registrations.
Training Subscription Video: I was the Producer, and Editor for this promotional video highlighting a subscription training package for I-CAR. This required working with a marketing and sales SME to create a treatment and script. I also contracted a videographer and crew to capture the needed imagery, (at various locations), and then edited the video and ran it through the review process. This video was used on the Subscription Training micro-website, and the video contributed to success of the campaign by adding hundreds of new participants to the subscription service.
Todd Johnson Reel: This is a video compilation of video that I shot, edited, or created. It is a cross section of some of the work I have done over the years in the field of video production.